Skip to main content
Press Release

PurpleCube and Qarar Team Up to Deliver Next-Generation Analytics in the Middle East

By December 15, 2021May 30th, 2022No Comments
Download Press Release

Qarar partners with PurpleCube to deliver an all-in-on, end-to-end AaaS platform that has been optimised to manage the intricacies of the data journey – from Data Preparation to Advanced Analytics and Data Science, to bring actionable analytics that make organizations more customer-centric.

 

 

28th February, 2021, Dubai, United Arab Emirates: PurpleCube, a secure, scalable and cost-effective analytics as a service data platform (AaaS), fuelled by artificial intelligence and machine learning, recently announced the launch of its very own Partner Program – a world-class ecosystem of technology, incentives and support to help businesses stand out in today’s competitive Data & Analytics industry. This news comes shortly after the official commercial launch of their highly anticipated end-to-end AaaS platform, available now to companies worldwide.

The PurpleCube Partner Program

The PurpleCube Partner Program is aimed at delivering multiple benefits, including sales and technical enablement certification tracks for channel partners; and exceptional profit & growth opportunities in key markets supported by a comprehensive partner team of partner sales managers, sales engineers and expert marketing professionals.

The PurpleCube Partner Program is eligible to companies who promote innovative and industry-leading solutions in their range of technology products and service offerings. The PurpleCube AaaS solution and partner program come at an ideal time in the technology industry, as according to Inc.com: “The global Analytics as a Service market size is expected to grow by $12.1B by 2024, at a CAGR of 23.2%”. The need for enterprises to adopt advanced analytical capabilities with minimal infrastructure, cost-effectiveness offered by AaaS providers and increasing demand to adopt cloud-based data visualization tools to enhance decision-making are driving the growth of the AaaS market. Through its Partner Program, PurpleCube acknowledges official partners through its three-tier system, recognizing partner achievements through Silver, Gold and Platinum partner status – for which companies will receive an official badge.

One of PurpleCube’s latest partnerships is with Qarar: the region’s leading decision analytics company, specializing in consultancy, data analytics and software technology to develop customer management and automation solution individually tailored to suit the needs of each business. Qarar prides itself on offering a variety of solutions to suit your every business need — whether it is analytics, advisory, or software. Qarar also offers the added opportunity to harness credit bureau data-driven solutions for your business needs.

“At Qarar we passionately believe that organizations can extract increasing value from their existing ever-growing digital data assets. PurpleCube brings to our customers ‘All-in-one’ Data management and Analytics capabilities available on a single platform that delivers immediate value across various industries.” said Zaid Kamhawi, CEO of Qarar.  “Qarar’s consultative approach is to help customers unlock potential in their data by helping them build sustainable and scalable information management processes, coupled with all of the tools that enable widespread and intuitive access. Becoming a PurpleCube partner allows us to better support our customers by helping them discover the immense business value so often locked away from those who can benefit most.” added Zaid.

“Our platform brings the power of data management and advanced analysis to non-technical users. In a way that is as easy as finding information in Google and PurpleCube’s artificial intelligence engine generates insights on questions that the end-user may not even have thought about.” said Raheel Khan, VP for Sales, Strategy, and Partnerships at Edgematics.  “By combining PurpleCube’s one-of-a-kind technology with Qarar’s matured Consulting practices, we’ll help organizations realize value more quickly from their investments in their data assets. We’re excited to leverage Qarar’s expertise to help our joint customers in the region across various vertical industries transform how they utilize data.” added Raheel.

Global companies can join PurpleCube’s Partner Program by submitting an application for review by the PurpleCube team at www.purplecube.ai/partner. Once reviewed, more information about the program and next steps to becoming a PurpleCube Partner will be shared.

The PurpleCube Solution

PurpleCube provides an end-to-end AaaS solution allowing companies to go from Data Discovery to Actionable Analytics in a matter of minutes as opposed to hours, days and even weeks. PurpleCube achieves this through three key pillars in the Data Analytics journey: Prepare, Analyze and Predict. The platform enables data engineers to connect their data from more than 150+ supported data sources to PurpleCube’s secure Cloud Data Warehouse, and allows them to prepare, cleanse and transform their data for onboarding through its intuitive PurpleCube Studio module for data integration. Taking it one step further to reduce time to insights – PurpleCube offers the option of pre-built data templates and pre-modeled BI and AI dashboards across multiple industries – reducing the complexity and time to go from Data Discovery to Actionable Analytics. Once the data is connected, Business Analysts can build interactive visual dashboards and reports through the PurpleCube Analytics module – leveraging Search and AI-Driven analytics to find answers instantly using Google-like natural language search to scale through millions of rows of data in seconds – driving faster business decisions. The built-in AI and machine learning engine also analyzes data behind the scenes identifying metrics, and through its Smart Insights and Suggestions feature – delivers answers to questions you didn’t even think to ask. For more mature organizations, PurpleCube also provides the PurpleCube Data Science module for data scientists – an AI/ML environment for building and training Ai models using R/Python for predictive analysis and forecasting.

PurpleCube is now available to global companies looking for an all-in-one analytics solution to fulfil their data analytics needs and business use cases in the most flexible and cost-effective way. Platform demos can be requested through the PurpleCube website. The experts at PurpleCube host monthly webinars and bi-weekly hands-on virtual labs to educate and enable both technical and non-technical users on the power of using Advanced Analytics and Data Science within their respective organizations.

To find out more about the PurpleCube AaaS solution, Partner Program, recurring webinars and virtual labs or to request a demo – visit www.purplecube.ai.

 

About Edgematics/PurpleCube:

PurpleCube falls under the parent company, Edgematics, which is a niche and focused all-in-data consulting organization. They specialize in providing data monetization and services framework to support clients through digital transformation and change management initiatives, with an artificial intelligence enabled data governance approach to maximize investments from data assets. The company’s key six selling propositions include: data strategy, data governance, data architecture, data science, data program management and data analytics as a service.

PurpleCube was founded in 2020 and operates offices in the UK and UAE. The parent company, Edgematics, employs a team of experts with over 100 years’ combined industry experience, and offers data management products, services and more than 25 IP frameworks. Edgematics was recently recognized and awarded as one of the ‘Top 10 Technology Companies in the UAE 2020’ by CIOReview

For more information, please visit www.edgematics.ai and www.purplecube.ai 

For media inquiries, please contact:

Rusheé Ramchuran

Head of Marketing

rushee.ramchuran@edgematics.com

Edgematics Technologies | Level 3, The Offices 3, One Central,

World Trade Center, Sheikh Zayed Road, Dubai, United Arab Emirates

T – +971 4 526 4870 | W – www.edgematics.ai

Image: Edgematics Technologies.